BOOST MOBILE PRO OF SURF PRESENTED BY HURLEY GOES LIVE SEPTEMBER 12-16
IRVINE and COSTA MESA, Calif. – The Boost Mobile Pro presented by Hurley, the only World Championship surfing tour event on the US Mainland, kicks off at 8:00 am (PST) tomorrow (September 12), and can be viewed live on www.boostmobilepro.com throughout the entire five-day competition.
Each day will start at approximately 7.35 a.m. (PST) with the “Dawn Patrol,” a live variety morning show hosted by former WCT pro Pat O’Connell and Boost Mobile’s Mark Fewell, which will lead into competition start at 8:00 a.m. At the end of each day (approximately 5:00 p.m.) a “Sunset Sessions” a live afternoon show will be hosted by Peter King and Jodie Hillyard.
The Dawn Patrol will capture the European and South American audience, while the Sunset Sessions will be timed for the Australian and Asian markets. The shows will feature surfer interviews, highlight clips, celebrity and guest special appearances, swell forecasts, and analysis of each days competition.
The Boost Mobile Pro commentary team includes professional sportscasters David Stanfield and Charlie Fox, pro surfers and media personalities Mike Parsons, Pat O’Connell, Peter King, Brock Little, Saxon Boucher and Jodie Hillyard, and Hurley model Rosie O’Laffertey. Special guest appearances will also be made by seven-time World Champion Kelly Slater and former event winners like Richie Lovett.
In addition to the live webcast, www.boostmobilepro.com is an interactive website with photos, videoclips, downloads, and promotions to win great prizes.
The first day of competition, Sept. 12, is a virtual webcast feast, as once the Boost Mobile Pro webcast finishes for the day, viewers can switch over to www.surfermag.com to watch the first ever webcast of the SURFER Poll and Video Awards. The “Oscars of the surfing world,” SURFER Poll and Video Awards draw the world’s best athletes each year in the biggest and most prestigious gathering of the surfing world.
The webcast will include red carpet interviews, behind-the-scenes footage and the entire awards show. During the show, guests will be treated to an acoustic performance by pro surfer and musician Timmy Curran accompanied by Chris Shiflett of Foo Fighters and Dave Kennedy of Angels and Airwaves.
The Boost Mobile Pro presented by Hurley is the seventh leg of the 11-round Foster’s Men’s World Tour and the only World Championship Tour (WCT) event on the US mainland. The WCT decides the annual World surfing champion. Following WCT events in the best wave locations throughout the world, the fourth annual Boost Mobile Pro of Surf is the only opportunity for spectators to see the World’s top 45 pro surfers, plus three wildcard contestants compete on the U.S. mainland for $280,000 in prize money.
The world’s best surfers travel the globe competing at 11 premier wave locations, to determine the World Champion. The 2006 Foster’s Men’s World Tour began in Australia at the Gold Coast and Bells Beach, moved onto treacherous Teahupo‘o in Tahiti, Tavarua in Fiji, and Mexico. The Billabong Pro at Jeffrey’s Bay in South Africa is held just prior to the tour coming to Trestles, California. After the Boost Mobile Pro, the tour will then travel to France, Spain, Brazil and finish at the Banzai Pipeline in Hawaii.
About Boost Mobile
Based in Irvine, California, Boost Mobile®, LLC is at the epicenter of the action sports industry. A lifestyle-based telecommunications brand focused on offering premium pay-as-you-go wireless phones and services to the youth market, Boost resonates with its consumers through strategic partnerships with leading youth lifestyle brands and companies. Boost team riders comprise of more than 50 of the world’s top action sports athletes, and include 2005 World Champions Kelly Slater and Chelsea Georgeson, as well as Taj Burrow, Mike Parsons, Cory Lopez, Makua Rothman, Shane Dorian, Shane Beschen, Rob Machado, Dane Reynolds, Jamie O’Brien, Ian Walsh, Megan Abubo, and Kalohe Andino.
About Hurley
Hurley is the leading global youth brand with strong roots in surf, skate, art and music. Hurley develops world-class products for guys, girls and kids, including sportswear, footwear, eyewear, accessories, girl’s swimwear and wetsuits. A wholly-owned, independently run subsidiary of Nike, Inc., Hurley is located in Costa Mesa, CA, with international offices in Tokyo, Sydney and Barcelona.
For more information, visit www.BoostMobilePro.com or contact:
MEDIA CONTACTS:
BOOST MOBILE MEDIA BUREAU
(949) 789-4900
press@boostmobile.com
KURENT PR FOR HURLEY
Andrea Tagliareni
(310) 440 8000
andrea@kurentinc.com
HURLEY
Julie Leffler
(949) 548 9375
julie_leffler@hurley.com
ASP INTERNATIONAL MEDIA
Melissa Buckley bsp;
Mobile: (970) 946-4077
Email: melissa@aspworldtour.com
Wayne Dart
Mobile: +61 407 189 289
Email: darty@aspworldtour.com
