08.12.09
IRVINE, Calif. – With a renewed focus on value, customer experience and placing control back into the hands of consumers, Boost Mobile®, a division of Sprint (NYSE: S) that offers wireless phones and services with no contracts, credit checks or activations fees is beginning to see the fruits of its labor pay off. TopTenREVIEWS recently selected Boost Mobile as the Gold Award winner in their 2009 Prepaid Cell Phone Review, and respected consumer research company J.D. Power and Associates ranked Boost Mobile third and "among the best," earning five out of five Power Circle Ratings, in overall satisfaction.
TopTenREVIEWS, a consumer technology site that provides news, expert advice and product reviews, recognized Boost Mobile’s efforts to bring a broad range of options and more value to the table for consumers who are considering taking the no contract wireless route. Boost Mobile services were reviewed by TopTenREVIEWS experts and editors for quality across six categories: monthly plans, help and support, features, phone selection, usage based plans and fees. Out of the sixteen prepaid carriers reviewed, Boost Mobile captured the number one spot as the Gold Award winner.
"Boost Mobile provides an excellent range of options for those looking for cellular service without being tied to a contract," said Mike McPeek, Editor, TopTenREVIEWS. "Even folks who are satisfied with contract based services might want to take a look at this outstanding program."
On July 30, J.D. Power and Associates, a premier global marketing information services and market research company whose quality and satisfaction measurements are based on responses from millions of consumers annually, announced that Boost Mobile received third place in their 2009 U.S. Wireless Prepaid Customer Satisfaction Index Study, up from sixth place in 2008. This study surveyed approximately 4,200 customers nationwide from January-June 2009 and measured customer satisfaction across six key factors: performance and reliability, cost of service, account management, initial activation, offerings and promotions and customer service. Boost Mobile scored particularly well in terms of cost of service, account management and initial activation.
Results from consumer advocate and research companies like these reflect what Boost Mobile has been hearing in focus groups for months: that consumers are sick and tired of what they perceive as "wireless wrongs" within the cell phone industry, such as poor customer service, limited home calling areas, flimsy handsets and hidden fees. With the innovative price point of Boost Mobile’s $50 Monthly Unlimited plan and compelling marketing platform with a straightforward approach to help "unwrong" the issues that plague the wireless industry, consumers are recognizing and appreciating Boost Mobile’s commitment to offering affordable, flexible and predictable wireless cell phone options.
"Boost Mobile has made significant improvements in quality and overall satisfaction," said Kelly Owens St. Julian, Chief Service Officer, Boost Mobile. "These highly respected third-party results are a clear indication of the value Boost Mobile is delivering to its customers in a variety of meaningful ways, beyond just offering a low price."
About Boost Mobile
Boost Mobile, a division of Sprint Corporation (NYSE: S) that offers wireless phones and services with no contracts, credit checks or activation fees, and named 2009 North American Prepaid Mobile Service of the Year by analyst firm Frost & Sullivan, redefines value for wireless consumers with its ‘Monthly Unlimited’ service, offering unlimited anytime calling, text messaging, wireless web and exclusive Boost® Walkie-Talkie service with a national calling area for $50 a month.
Boost Mobile ‘Monthly Unlimited’ offers flat-rate, nationwide service in 17,500 cities throughout the United States on the Nextel National Network – all with no additional telecom taxes, activation, roaming, traveling or long distance fees. Boost Mobile offers a selection of quality handsets from Motorola, ranging from entry-level to high end, as well as worry-free calling plans that enable customers to pay by the minute, day or month.
Boost-branded wireless phones are available nationwide at nearly 20,000 major retail stores including Best Buy, Radio Shack, Target, Wal-Mart; Sprint retail stores and independent wireless dealer locations; with Re-Boost® available at approximately 100,000 locations throughout the U.S. Purchase and experience Boost Mobile on the Web at MySpace,
Facebook, Twitter and www.boostmobile.com.
About TopTenREVIEWS
TopTenREVIEWS ranks in the top 20 technology news sites according to comScore. It provides expert advice in the world of technology, offering hands-on reviews, side-by-side product comparisons, daily tech news and a tech column that appears in papers across the country. TopTenREVIEWS makes tech easy and accessible for today's consumer.
About J.D. Power and Associates
Headquartered in Westlake Village, Calif., J.D. Power and Associates is a global marketing information services company operating in key business sectors including market research, forecasting, performance improvement, training and customer satisfaction. The firm’s quality and satisfaction measurements are based on responses from millions of consumers annually. For more information on cell phone ratings, car reviews and ratings, car insurance, health insurance and more, please visit JDPower.com. J.D. Power and Associates is a business unit of The McGraw-Hill Companies.
Media Contacts
Boost Mobile Media Bureau
949.748.3440
Press@BoostMobile.com