Updated February 1, 2017
Information about multiple users that is combined to form information about a group without identifying an individual user.
Data which contains no personally identifiable information.
Personally Identifiable Information
Information that identifies you, like your name or your personal email address.
Consumers and customers have the right to opt out of having their information shared with third parties for certain purposes. The Financial Privacy Notice will explain what Boost customers need to do to opt-out of sharing their data.
Boost will notify customers annually of our information-sharing practices by posting the Notice at boostmobile.com/FinancialPrivacyNotice and any time our information-sharing practices change.
Boost’s Mobile Advertising Program makes advertising more personalized and more relevant for customers – building on what your smartphone can do today and what it will do for you in the future. Today, when you use your Boost Mobile-service wireless device, you may see ads displayed on websites and applications that you access with your device. Through Boost’s Mobile Advertising Program, we are now offering our customers the opportunity to receive mobile ads that are more relevant to their interests in place of the generic, random ads they might otherwise receive. At the heart of this program is our commitment to provide you with choice and control so you must opt-in to this program in order to participate. Under this program, we only share certain de-identified information with advertisers seeking to reach a particular audience, This information is information we collect about your use of your wireless device in order to provide wireless service to you, such as Mobile Usage Information and high-level location information (e.g., the cell tower serving your device) in combination with Consumer Information (for example, user demographics and device type). For example, a local sporting goods store may want to advertise only to sports enthusiasts who live within 10 miles, and we might help deliver that store’s ad to your wireless device by sharing non-personalized information with the advertiser.
When serving mobile ads, Boost Mobile never shares your personally identifiable information like your name or mobile telephone number with our ad partners. We personalize ads by creating an anonymous identifier that is associated with your mobile device (such as "2drdn43np2cMapen084lzpeQ8843ih"). This allows us to customize a profile of your interests in a manner that does not personally identify you. We may share this non-personalized information with our ad partners (such as "2drdn43np2cMapen084lzpeQ8843ih is a sports enthusiast"). This anonymous identifier is dynamic and changes periodically. We also share demographic data provided by other companies that does not identify you personally.
Mobile Usage Information is information we collect when you use our services. We never share Mobile Usage Information that identifies you personally. For this program, Mobile Usage Information includes:
Consumer Information is information about use of Boost Mobile products and services (data and calling features, device type, amount of use). We never share Consumer Information that identifies you personally.
No, we do not share outside of Boost Mobile any information that identifies you personally for this program. Boost’s Mobile Advertising program offers customers access to more relevant advertising and information. The information customers choose to share is anonymous.
Absolutely. At the heart of this program is customer choice – you make the choice to share information and receive advertising more relevant to you or not. You must opt in to Boost’s Mobile Advertising Program in order to participate. To learn how to opt in, visit boostmobile.com/privacy.
Please note that if you elect not to participate in our Mobile Advertising Program, Boost Mobile will not use, or allow its ad partners to use, information Boost Mobile collects about the websites you visit or the applications you use to provide you wireless service in order to serve ads that are targeted to your interests. You are likely to continue to receive ads on your device, but those ads may not be as relevant to you as the tailored ads you would receive under the Mobile Advertising Program.
Yes, you can change your privacy choices at any time. We encourage you to visit boostmobile.com/privacy to learn how.
You’ll see ads in the same places you see them today, such as websites you visit or on applications you access through your Boost Mobile-service wireless device.
If you elect not to participate in our Mobile Advertising Program, Boost Mobile will not use, or allow its ad partners to use, information Boost Mobile collects about the websites you visit or the applications you use to provide you wireless service in order to serve ads that are targeted to your interests. But Web and smartphone advertising is an inherent part of smartphone and mobile life, and you likely will still see generic ads on your device. Further, depending on the applications you use on your smartphone, you are likely to see mobile ads - just not ads that are necessarily relevant to you. Boost’s Mobile Advertising program provides the opportunity to receive ads more relevant to you and your lifestyle.
Under our Reporting & Analytics Program, we combine Mobile Usage Information and Consumer Information in a way that does not personally identify you to prepare business and marketing reports that we may share with others. We may also share location or usage information with other companies in a way that does not personally identify you or your location. We may produce or allow others to produce limited business and marketing reports with this data. Business and marketing reports contain information about groups or categories of Boost Mobile customers. These reports do not identify you personally.
For example, we may aggregate customer information across a particular region and create a report showing that 10,000 Boost Mobile subscribers from a given city visited a particular football stadium. Or another company could combine the data we provide with data provided by other wireless carriers to create a report showing how many mobile users were on or near a particular highway at rush hour.
Mobile Usage Information is information we collect to provide you wireless service. We never share Mobile Usage Information that identifies you personally. For this program, Mobile Usage Information may include:
Consumer Information is information about use of Boost Mobile products and services (data and calling features, device type, and amount of use). We never share Consumer Information that identifies you personally.
No, these reports contain information about groups or categories of our customers and do not identify you personally.
No. Boost Mobile has not and will not look at or share text messages, personal information or emails.
The business and marketing reports may be used by third parties or advertisers to, for example, understand the demographics (e.g. age range or gender) of visitors to a particular point of interest (e.g. football stadium) or to understand traffic or usage patterns in a general area or among a particular demographic segment.
Absolutely. Staying true to our philosophy that the customer makes an informed decision, you have a choice about whether we include your information in these reports. If you don’t want us to use your information for these reports shared with third parties, you can opt out anytime. To learn how to opt out, please visit boostmobile.com/privacy.
Yes, the location information used for these reports is not tied to the LBS setting on your device. However, if you don’t want us to use your information for these reports, you can opt out anytime. To learn how to opt out, please visit boostmobile.com/privacy.
Yes, you can change your privacy choices at any time. Visit boostmobile.com/privacy to learn how.
Many Boost Mobile products and services provide an open environment for others to create applications and offer services you might find useful or entertaining. When you choose to use a non-Boost Mobile product or service, such as a third-party application or "app," you may be giving personal information to third parties outside of our control. If you use an "app" or "widget" or make an online purchase, you may be disclosing personal information directly to the company providing the service or facilitating the transaction. Likewise, if you create a profile in a game, social networking application or other application or service, if you post any information, or if you communicate directly with other users, any personal information you disclose through those activities may be available to third parties other than Boost Mobile. You should review the privacy policies and terms of service of any non-Boost Mobile product or service you choose to use.
With online banking, credit card access, visual voice mail and other sensitive information on your device, there is now more reason than ever to secure your device. Boost Mobile recommends that you protect your device by setting up a screen-lock pattern, PIN or password.
To lock your device and protect your personal data, access the security settings on your device and follow the prompts. If you bypass these simple security measures, your voice mail messages, email, text messages, contacts, calendar, pictures, etc., could be accessed by someone who gains possession of your phone or device.